THE GEAR SHOP

The Gear Shop, a dynamic automotive enterprise in Calgary, Alberta, has undergone a remarkable transformation from its humble beginnings in Nathan Hayashi's home garage to a full-fledged hub for high-quality automotive upgrades and services. Initially catering to a niche community with specialized 4WD upgrades and accessories, Nathan's venture quickly outgrew its original space, leading to the establishment of a dedicated warehouse in 2011. Today, The Gear Shop stands as a testament to automotive passion and expertise, offering a wide range of services including vehicle maintenance, repairs, alignments, detailing, and full vehicle builds. Distinguished by its deep-seated knowledge and commitment to quality, The Gear Shop has become a trusted name for automotive enthusiasts seeking exceptional service and hard-to-find upgrades in Canada.

Our collaboration with The Gear Shop involves crafting engaging photography and videography to showcase their innovations and bolster their social media presence. We are also instrumental in developing their social media marketing strategies, fostering robust connections with automotive suppliers, and planning to create short films and documentaries in 2025 and 2026 to further elevate their brand story.